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The Casual Way to Stay Connected: Email Marketing for Mobile Apps

Written by Mridula Bhatt

Where apps compete for attention, mastering the art of promotion is indispensable. Amidst the myriad of marketing channels available, email stands out as a timeless and powerful tool for reaching both existing and new users. With its unparalleled ability to […]


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Bridging The Gap Using Affiliate Networks: Unlocking Success in Affiliate Marketing 

Written by Nikhil Kumar

Partnerships and collaborations are the heartbeat of success when it comes to make your brand shine in the digital world. And when asked about how and what are the factors that will impact the success and growth of these partnership […]

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OTT Marketing – A Comprehensive Guide to Successful OTT Ads

Written by Mridula Bhatt

As streaming services continue to dominate the entertainment industry, OTT platforms have become an integral part of consumers’ daily lives, offering a diverse range of content accessible on-demand. This paradigm shift in viewing habits has not only revolutionized entertainment but […]

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Unlocking Growth Through Co-Marketing: A Comprehensive Guide

Written by Nikhil Kumar

As a marketer or a sales person, you always look out for ways to enhance your brand’s visibility or maximize your sale. Some may try referral programs while others may focus on the paid promotions. But with the ever-evolving landscape […]

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Era of Inventive Breakthroughs: Mobile App Trends and Predictions for 2024

Written by Mridula Bhatt

In the ever-evolving landscape of digital marketing, staying ahead of the curve is crucial. As we step into 2024, the mobile marketing arena is poised for significant transformations. From cutting-edge technologies to innovative strategies, the coming year promises to redefine […]

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Attending Affiliate Marketing Trade Show In 2024 Can Make Your Business Win

Written by Mukul Kaushik

Hello Internet! During my journey at Trackier, I have compiled various diverse experiences. As the year 2024 is here and with less than 30 days left to board my first flight for the overseas trade show, I can’t help but […]

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Partnership Marketing Trends You Can’t Miss Out In 2024

Written by Nikhil Kumar

Twitter has officially rebranded as X, AI has become more powerful than ever, no of influencers hired to make sales has increased than ever and with more things that happened, the year 2023 was filled with many surprises. However, the […]

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Mastering Partnership Outreach : Top 5 Practices for Success

Written by Nikhil Kumar

The year 2024 has dawned. Businesses have returned with a renewed energy to the hustle and bustle after a long season of festive celebrations. A strong determination to achieve significant milestones can be seen everywhere. Some are opting for the […]

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Guess Who’s the Great Place to Work®? It’s Trackier!

Written by Faizan Ayubi

2023 has been treating us right. From meaningful partnerships to groundbreaking achievements, we’ve experienced incredible growth and success. As the year sets its foot in the last leg, surprises get even better. Adding probably not the last feather to this […]

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Cricket World Cup 2023: Using Heatmaps for Performance Marketing Campaigns

Written by Reshu Manglik

World Cup 2023 – it’s time to glue your eyes to the screen- be it on the television or your performance marketing dashboard. While scoring bigs on the pitch is thrilling for players, scoring big in performance campaigns is no […]

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