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6 Common UI Mobile Marketing Mistakes To Avoid

Written by Stuti Singh

Everyone is on their phones nowadays, even life without smartphones cannot be even imagined now. Things have changed and now technology is enhancing and so is the mobile marketing world. Using your mobile is the very first thing that we […]


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A Critical Review: Adverse Effect of SkAdNetwork 

Written by Stuti Singh

There’s a buzz in the market with the current update from Apple on ios 14 that has come with some new advancements in privacy concerns for users. You might be also concerned about your data privacy with the increasing fraud. […]

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12 Retention Marketing Strategies On A Budget [With Examples]

Written by Reshu Manglik

Picture this: You want to buy a dishwasher – Where do you turn? An average Joe would start their buying journey with Amazon – the global e-commerce giant. Who could blame you? Throughout these years, Amazon has built a reputation […]

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Winning Back Customers: 5 Benefits of Mobile App Retargeting & Best Practices

Written by Stuti Singh

Businesses nowadays are matching up to advanced technologies every day. After these smartphones have come up communicating has become more easy. Now businesses connect with their users by using the latest mobile app technology. They target their customers and pitch […]

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​​The Ultimate Guide to Retention Marketing: Increase Your LTV Today

Written by Stuti Singh

The last purchase that you made you weren’t pretty sure about it, right? But after you had your hands on a great piece that you were looking for so long, it was totally worth trying the new one then. And […]

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Women In iGaming: Will Diversity Change The iGaming Industry?

Written by Nikhil Kumar

With the regular updation, technological advancement, and interest, iGaming industry is booming like never seen before. Many new businesses, agencies, and even players irrespective of their gender, age, or color, are entering into this entertainment yet earning industry. However, coverage […]

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How to Tailor Your Content for Maximum Click Through Rate

Written by Stuti Singh

Online advertising has been growing and enhancing every day. The acronym CTR stands for Click-Through Rate (CTR) which is one of the most important metrics of online marketing. CTR is the measure of the number of clicks an ad receives […]

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Mobile App Deep Linking: It’s Not as Difficult as You Think

Written by Stuti Singh

Wanna take your users to your alluring comic designs? But not finding a way to drive them directly to your page, now your problem is solved. Use Deep links, now you might be thinking what are deep links? So let’s […]

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The Impact Of Technology in NBA iGaming: Trends To Watch

Written by Nikhil Kumar

The world of iGaming has expanded at an unprecedented rate in recent years, and the NBA is no exception. The way people engage with sports has changed drastically as technology has advanced, and this has had a huge impact on […]

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Know Your Player: Integrating Security Systems In Video Games

Written by Alia Shafique

In Gaming, verifying the user before opening an account is as important as it is in digital banking. Know Your Player is a set of rules and laws that gaming industries are compelled to follow in order to tackle identity […]

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