Setting up Advertiser CallBack/PostBack

Callback Tracking is the method of sending data to another server when a conversion, click or impressions is recorded on your campaigns/offers running through vNative.

These are very useful when your advertisers are using their own tracking system and you can build a network over it and send them data continuously.

NOTE: vNative Servers sends the Data in Callback Real-time.

 

In this documentation, we will study about adding two types of CallBacks/Postbacks both have the same steps.

  • Global PostBacks/CallBacks
  • Campaign Level PostBacks/CallBacks

Global PostBacks/Callbacks

It Sends every Campaign Data to another server after tracking happens, you can set the Advertiser Global PostBacks/Callbacks on vNative from its Account.

STEP I: Click on Advertisers, then click on manage, click on the Advertiser. Copy the Global PostBack Url.

STEP II: Give that Postback to your Advertiser and Edit or Add the asked Parameter.

STEP III: You can add as many parameters you want to receive as shown in table below

 

{campaign_id} Id of Campaign {campaign_title} Title of Campaign
{aff_id} ID of Publisher running the Campaign {aff_name}, {aff_username} Name/Username of Publisher running the Campaign
{adv_id} ID of Advertiser for which the campaign is running {tdomain} Tracking domain on which the Campaign Runs
{click_id} Unique ID of Click Event Recorded {click_time} Timestamp for the Click Event
{p1}, {p2}, {p3}, {p4} Tracking Parameter’s which was appended in tracking url {device_id} Device ID For App Installs Campaign
{payout}, {rate} Payout/Sale rate Rate in USD for the Campaign (ONLY in CALLBACKS) {reporting_rate}, {reporting_payout} Payout/Sale rate Rate in Default Currency(ONLY in CALLBACKS)
{agent} Browser on which the Click Event occured {referer} Referring Domian for the Click Event
{country_id} 2 Digit Country ID {ip} Connecting IP of User
{random} 7-15 Digit number randomly selected  {conversion_id}  Unique ID of Conversion Event Recorded
{conversion_ip} IP address of the user device, recorded on conversion
{conversion_date} Date on which conversion took place, formatted as YYYY-MM-DD; For example: ‘2017-06-25’
{conversion_datetime} Date and Time of the conversion, formatted as YYYY-MM-DD HH: MM: SS; For example:  ‘2017-06-25 11:27:06’ {conversion_time} Conversion time formatted as UNIX timestamp in epoch milliseconds; For Example: 1498370226424, // milliseconds


STEP IV:
Every Callback/Postback have been reported under our Debug Postback Section.

If you are facing any problem you can contact your account manager and can mail us to support@vnative.com.

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